SEO for humans.Visibility for machines.
Building growth that ranks with Google and AI scanners.
I'm Hanna Sonchyk, an SEO/ASO specialist (ex–Shelter game) who grew an app to 3M+ downloads. Now I'm researching how search will change with AI-overviews and content scanners.
Explore My Work
From mobile app growth to AI SEO research, discover the strategies that drive results.
About Me
Learn about my journey from Chemistry Analytics to SEO/ASO specialist. Discover how I scaled the Shelter mobile game to 3M+ downloads, my current AI SEO research, and my love for bubble tea! 🧋
Portfolio
Explore detailed case studies including the Shelter mobile game success story, ASO strategies, and other growth projects that delivered measurable results.
Playground
Interactive AI SEO tools and experiments. Test SERP parsers, schema builders, and AI crawler simulations to understand the future of search optimization.
Proven Results in Competitive Markets
From zero to millions through strategic optimization and data-driven decisions
3M+ Downloads
Scaled mobile app growth through strategic SEO/ASO
Top 3 Ranking
Free & Card Games (UA/RU) - sustained 10+ weeks
Expert Tooling
Ahrefs, GA4, GSC, Play Console, App Store Connect
Featured Work & Research
Deep dives into what works in modern SEO and how AI is changing the game
Shelter Mobile Game Case Study
How we achieved 3M+ downloads and Top 3 rankings in competitive card game markets
AI SEO Research Hub
Living lab documenting how content structure affects AI overview inclusion
Content Velocity vs AI Overviews
Testing how publishing frequency and topic clustering impacts AI citation rates
Schema Depth Testing
Measuring how structured data richness affects both SERP features and AI parsing
Ready to Scale Your Growth?
Let's discuss how AI-era SEO strategies can transform your visibility and rankings
Or explore my research and case studies first